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Black Broadcasting Network Announces New Boxing Programming Targeting Urban Viewers

Posted on 03/27/2009

HOUSTON, March 26 /PRNewswire/ — Black Broadcasting Network (BBN), the only 24/7 multiplatform network exclusively targeting 18-34 year old urban African-American audiences, today announced the addition of sports to the network’s programming mix. Black College Sports, Ringside Boxing and Premier Basketball League will all be available in full HD to viewers when the network launches later this year.

* Black College Sports will showcase the latest sports highlights from historically black universities and colleges nationwide. It will also include in-depth interviews with players and coaches, from football to men and women’s baseball to volleyball.
* Ringside Boxing will offer boxing fans front-row access to one of America’s most watched and beloved spectator sports. Ringside Boxing is partnering with BBN to bring IBF World Championship boxing to primetime.
* Premier Basketball League is the first exclusive basketball league purely designed for the ultimate fan experience around today’s modern world. Presently there are 13 teams in the PBL league with some very recognizable players from the collegiate and pro levels as well as some of the best street ballers around.

“Including these programs in our lineup reflects Black Broadcasting Network’s commitment to providing quality, best-in-class content for our viewers,” said Yusef F. Muhammad, BBN’s President. “Since a wide variety of sports play an important role in young viewer’s lives, we want to make sure that we offer them a diverse line up of programs to enjoy – all in thrilling HD.”

For more information please visit

About Black Broadcasting Network

Black Broadcasting Network is a 24/7, ad-supported multiplatform network delivering the best in authentic, youthful and positive black entertainment programming to the 18-34 urban African-American viewer, the fastest growing segment within the African-American demographic. Black Broadcasting Network brings its audience the latest in popular music, original movies, black college sports, reality shows, comedy, current affairs and various syndicated series with selections in HD. For more information, please visit:

SOURCE Black Broadcasting Network

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